Download Market Research in Health and Social Care by Mike Luck, Rob Pocock, Mike Tricker PDF

By Mike Luck, Rob Pocock, Mike Tricker

The shift to controlled markets has intended that while planners and dealers of wellbeing and fitness and social providers search info on wishes, managers who offer those providers search info on functionality and reaction. industry study contributes to either. this article is a complete and rigorous advent to the relevance, making plans and administration of industry learn within the components of well-being and social care that experience constructed in Britain and so much different industrialised international locations. It positive factors: * a proof of the way controlled markets give you the context for marketplace study * a finished advisor to selecting the fitting survey strategy * ideas for commissioning, tracking and enforcing effects * sensible recommendation on generating profitable pupil initiatives * a comparative overseas viewpoint. meant for managers and scholars of public area administration and advertising and marketing, this extraordinary booklet comprises guideline on learn tools, functional recommendation for managers and pros on find out how to fee, video display and enforce the result of industry study, and a very good number of case reports.

Show description

Read or Download Market Research in Health and Social Care PDF

Best health care delivery books

Medicine, Race and Liberalism in British Bengal: Symptoms of Empire

This ebook specializes in the entwinement of politics and drugs and tool and data in India through the age of empire. utilizing the robust metaphor of ‘pathology’ - the technology of the foundation, nature, and process illnesses - the writer develops and demanding situations a burgeoning literature on colonial medication, relocating past discussions of country drugs and the keep watch over of epidemics to way of life, to teach how drugs was once a primary ideology of empire.

The Cultivation of Whiteness: Science, Health and Racial Destiny in Australia

During this lucid and unique booklet, Warwick Anderson deals the 1st finished background of Australian clinical and medical principles approximately race and position. In nineteenth-century Australia, the most commentators on race and organic adjustments have been medical professionals. The clinical career entertained severe anxieties approximately 'racial degeneration' of the white inhabitants within the new land.

Human Resource Management: The NHS: A Case Study

This new textual content offers an advent to Human source administration (HRM) and its specific program to the nationwide wellbeing and fitness carrier. After an exam of the most ideas and idea of HRM the booklet makes a speciality of the wellbeing and fitness provider - the most important organisation in Europe and a space within which there's massive curiosity.

Occupational Therapies without Borders, Volume 2: Towards an Ecology of Occupation-Based Practices

During this landmark textual content writers from around the globe speak about a plurality of occupation-based techniques that explicitly recognize the whole capability of the paintings and technological know-how of occupational treatment. The occupation is gifted as a political possibilities-based perform, keen on what concerns such a lot to humans in actual lifestyles contexts, producing practice-based proof to enrich evidence-based perform.

Extra resources for Market Research in Health and Social Care

Example text

For the purposes of our consideration of the role of market research, we have focused our discussion on to five fundamental themes within this agenda: • primary care development and the creation of Primary Care Groups as the fundamental basic unit for planning and delivering primary health and social care, covering Market research in health and social care 24 populations of around 100,000 • a mainstream commitment to a ‘public health’ approach to health and illness—with actions to tackle poverty and physical, social and economic deprivation lying at the heart of the measures needed to improve the nation’s ill health • a recognition that health and social care management requires a genuinely inter-agency approach, with no one agency able to act effectively on its own (see Chapter 11 for a market research application in this setting) • measures to address health inequalities being the primary mechanism for improving the overall level of public health (meaning therefore that the health of the least healthy has to rise faster than the healthier), expressed in the Health Improvement Programme • the creation of a number of tools and techniques to deliver the strategy, such as Healthy Living Centres (see Chapter 12 for a market research application in this setting); the focusing of activities in key settings (schools for children, workplaces for adults and neighbourhoods particularly for the elderly); and the use of the ‘Best Value’ concept as a basis for determining contracted services.

G. Gray, 1989; Hope, 1992). These will vary between health and social care organizations, however, critical considerations will include determining: • the detail of the tendering process in the context of the organization’s standing financial instructions (SFIs) • the criteria against which tenders will be judged • who within the organization is to make the selection decision, and isolating and dealing with any actual or potential conflicts of interest • whether and if so, how, contractors make any presentations or are interviewed as part of the decision-making process and, finally • the time-scale of the selection process and the manner in which the decision is to be conveyed to prospective providers.

1997), the threat it implied did act as a spur to improve efficiency. Change of this type does not take place in a vacuum. The post-war ‘baby boomers’ were emerging as an increasingly vocal, economically and politically active group who sought from health and social care services the range, quality and choice they experience on holiday or in the purchase of a car. g. Department of Health, 1996b; Cabinet Office, 1998b). Citizens, however, whilst increasing the value and reliance they placed upon such services, were not inclined to protect them from the ‘discipline’ of the internal market nor to accept higher levels of taxation.

Download PDF sample

Rated 4.96 of 5 – based on 8 votes